
SS20/ Evolution
My childhood memories of the time I used to spend in the countryside of Al-Hadā and Ta’if in Saudi Arabia are engraved in my memory. I would spend long hours watching the local women laboring in the fields, resilient and hard at work on the land, and they in many ways forged a part of my personality. A recent trip back to the area and meeting again with some of these women, devoted not by duty but rather by choice, made me think about this age-old tradition, little changed for centuries, of women who toil through cold winds and under the burning sun from generation to generation. The expressive image of women in arduous motion, wearing the heavy layers of their traditional costume that they used to handcraft personally, is carved in my imagination.
I thought back to the talented woman of Bedouin times, and she inspired the ‘Evolution’ story for this season; she who climbed mountains, dug the soil and harvested the fertile lands. I admire her tenacity in cultivating her progress over the years, and her openness in welcoming change and striving to evolve with each successive era.
The collection stems from that woman who was born on a journey, with golden hands and an iron will; she who flourished into today’s accomplished, independent being. The ‘Evolution’ collection by Honayda takes elements from the Bedouin woman’s wardrobe, infusing them with a modern feel.
The 3-piece silhouette marks its return as a revisited basic, featuring long tops over wide pants marked with statement belts. Distinctive lace, molded gracefully to embrace the woman’s body, accompany ethnic embroidery transformed into 3D appliqués,
unwinding a hint of avant-gardism.
A route back to nature is drawn with shells embedded in sky blue and earthy red fabrics, painting a picture of the bittersweet nature of the Bedouin woman’s life. The collection delicately unfolds her strength through several prints derived from traditional costume
paired with motivational quotes engraved on contemporary fabrics.
Humankind was born to evolve and change for the better. And over the years, it is undoubtedly women who have proven themselves the most versatile. Resolute, brave, spirited; these are the women of the fields who inspire this and each of my collections.
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JUMPSUIT IN CREPE
$750.00 -
LONG DRESS IN CREPE AND EMBROIDERY
$2,440.00 -
BLAZER IN CREPE
$940.00 -
BORN TO EVOLVE’ BIKER SHORTS
$260.00 -
PANTS IN CREPE AND EMBROIDERY
$1,940.00 -
LONG SKIRT IN LACE AND EMBROIDERY
$1,210.00 -
SHORT SKIRT IN CREPE AND EMBROIDERY
$1,575.00 -
LONG DRESSIN EMBROIDERED TULLE
$6,090.00 -
LONG DRESS IN CREPE AND EMBROIDERY
$3,360.00 -
JUMPSUIT IN CREPE AND EMBROIDERY
$3,020.00 -
STRAPLESS JUMPSUIT IN PRINTED SATIN
$1,300.00 -
JUMPSUIT IN PLEATED CREPE
$1,175.00 -
JUMPSUIT IN PLEATED SATIN
$945.00 -
JUMPSUIT IN CREPE
$865.00 -
SHIRT IN LACE AND EMBROIDEY
$1,655.00 -
ASYMMETRIC TOP IN CHIFFON
$1,280.00 -
ASYMMETRIC TOP IN PRINTED CREPE
$1,075.00 -
TOP IN EMBROIDERED TULLE
$970.00 -
LONG ASYMMETRIC TOP
$860.00 -
LONG TOP IN CHIFFON AND SATIN
$840.00 -
TOP IN PLEATED CREPE
$735.00 -
BOMBER TOP IN TAFTA
$525.00 -
TOP IN CHIFFON AND SATIN
$525.00 -
PANTS IN CREPE AND EMBROIDERY
$1,795.00 -
LONG DRESS IN TULLE AND EMBROIDERY
$3,045.00 -
LONG DRESS IN CREPE AND 3D EMBROIDERY
$2,625.00 -
LONG DRESS IN CREPE AND 3D EMBROIDERY
$2,310.00 -
LONG DRESS IN LACE AND TULLE
$2,100.00 -
LONG SKIRT IN TAFFETA
$1,260.00 -
LONG DRESS IN TAFFETA
$2,100.00 -
LONG DRESS IN BEADED TULLE
$1,890.00 -
OVER SKIRT IN TULLE AND CREPE
$630.00 -
MIDI SKIRT IN PLEATED CREPE
$630.00 -
LONG KAFTAN DRESS IN PLEATED CREPE
$1,890.00 -
ONE SHOULDER LONG DRESS IN CREPE
$1,890.00 -
LONG DRESS IN PRINTED SATIN
$1,575.00 -
LONG DRESS IN TULLE AND LACE
$1,575.00 -
LONG DRESS IN PLEATED CREPE
$1,575.00 -
SHORT DRESS IN CREPE AND EMBROIDERY
$1,065.00 -
LONG DRESS IN SATIN WITH BELT
$1,100.00 -
ASYMMETRIC TOP IN BEADED TULLE
$1,490.00 -
JACKET IN PLEATED CREPE
$1,575.00 -
BLAZER IN CREPE AND EMBROIDERY
$2,100.00 -
BLAZER IN CREPE AND EMBROIDERY
$1,680.00 -
VEST IN LACE AND PLEATED TULLE
$840.00 -
JACKET IN PRINTED CREPE AND HOOD
$685.00 -
BLAZER IN CREPE
$570.00 -
SHORT SKIRT IN CREPE AND FRINGES
$580.00 -
SHORT SKIRT IN PLEATED CREPE
$420.00 -
BOLERO IN RUFFLED TULLE
$475.00 -
JACKET IN VINYL
$370.00 -
BELT IN CREPE WITH ARABIC BUTTON
$105.00 -
BELT IN CREPE AND EMBROIDERY
$655.00 -
FULLY BEADED BELT
$1,050.00 -
TIE IN LEATHER AND FRINGES
$420.00